THE INDUSTRY'S MOST COMPREHENSIVE ONLINE PARTS AND SERVICE PROGRAM JUST GOT A NEW LOOK! • Exploded Parts Breakdowns • Wiring Diagrams • Over 2,500 Owners & Service Manuals • One touch ordering • Technical notes from Over 250 Brands/Manufacturers • Over 100,000 Parts & Components • Real-time, multi-location inventory • Where's my truck feature Contact Your Sales Representative For More Information technology EXCLUSIVE DEAL is what sets us apart in the Industry EDUCATIONAL TIPS Enhance your RV Storefront with Wire Bins & Baskets Running an RV accessories store can often be challenging. Whether it’s selecting parts, managing customer orders, or staying on top of customer satisfaction, managing your dealership can be stressful. We’re here to help! We offer carefully curated merchandising aids that help to keep your retail shelves neat and organized and give you more time to run your business. Whether you need new fixtures, a single shelf, or signage, we have a variety of options that can help you freshen up your main aisles, checkout counter area, and endcaps. NTP-STAG’s Merchandising Program gives you access to a wide variety of wire dump bins and baskets you can use for your dealership. One of the most common models that we use is the 24” x 24” x 36” wire dump bin which is featured below. We find that this model combines a streamlined size with generous product capacity. The bottom shelf can be adjusted every 3 inches and has a weight limit of 100 pounds. This bin can store a variety of products, from mainstays like RV toilet paper and water tank drop-ins, to seasonal products like freshwater system antifreeze. (See fig. A & B.) If you are interested in a slightly different bin-type fixture with a smaller footprint, consider a tiered fixture. These fixtures are best used to display smaller products. This can be used to cross-merchandise add-on products without sacrificing too much retail space. We have several fixture options available, including the new tiered basket stand, pictured below. For deeper mainline integration, we also offer the endcap dump bin with a 45-degree opening at the top. This fixture is perfect for storing smaller seasonal items as a part of a fresh endcap used to spruce up your fixtures. This dump bin can also be positioned as a freestanding floor bin to build upon your cross-merchandising strategy for your most popular categories. All featured bin fixtures are easy to set up and implement, so you can have peace of mind if you’re worried about needing an extra hand or diverting your employees’ valuable productivity towards rolling out these fixtures. This can work to your storefront’s advantage if you need to prepare new seasonal or promotional products but cannot afford to change a whole section or aisle of your storefront to accommodate them. These fixtures are also useful in building a customer’s basket size. When these fixtures are placed in areas that your customers commonly look at, they can help drive sales of a single product or a selection of products, since the amount of time a consumer focuses on an item or items can be a predictor of an actual purchase. (Armel and Rangel, 2008) With this in mind, these bins can be a great way to increase movement on key SKUs within your store. All in all, NTP-STAG’s selection of wire dump bins and basket fixtures provides an affordable, stress-free way for you to quickly boost sales and increase the visual appeal of your RV storefront. IF you would like to enhance your storefront or would like more details about our program, contact your local NTP-STAG Sales consultant today! Source List: Armel, K.C., Beaumel, A. and Rangel, A. (2008), “Biasing simple choices by manipulating relative visual attention”, Judgment and Decision Making, Vol. 3 No. 5, pp. 396-403. About the Author Kyle McCormick is a Merchandising Specialist for the RV and Marine arms of NTP-STAG/SeaWide. He has over 5 years of retail merchandising experience with big-box retail brands Staples, Lowe’s and The Home Depot. He is based out of NTP-STAG’s Atlanta office in Austell, Georgia. by Kyle McCormick - Merchandising Specialist 15 Visit Our Promotions & Rebates Page www.viantp.com/Promotions & Rebates
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