Connect Magazine

36 TECH TIPS Solar power, lithium batteries, and power inverters are transformative add-ons for RVs, providing reliable power that enhances independence and convenience. Even though these technologies are beneficial for customers looking to spend more time off-grid, dealers encounter objections at the time of purchase. Often, similar questions and concerns arise while discussing these upgrades with customers. In this article, we offer strategies for addressing common objections and provide some common Frequently Asked Questions (FAQ’s) you may encounter. The goal of this guide is to empower dealers to effectively communicate the benefits of solar and battery upgrades, and ensure customers feel informed, comfortable, and confident about their investment. Part 1: Common Customer Objections "I Don’t Know How It Works, and I Don’t Want to Have to Learn Something New" Understanding the Objection: Customers often feel apprehensive about new technology, especially if it involves changes to their current RV setup. For many, the appeal of RVing is simplicity and escape, so Eva Mitic Marketing Manager, Go Power! | Dometic Customers often feel apprehensive about new technology... we’ll go over all the features and make sure you feel confident using it." "I Don’t Want to Maintain Another System" Understanding the Objection: One of the most significant draws of RVing is the ability to travel freely without being tied to the upkeep of many systems. Some customers may feel reluctant to add components if they think it will add to their maintenance routine. How to Address It: • Explain Minimal Maintenance Needs: Unlike other power options, solar panels are largely self-sustaining. They don’t require fuel or regular tune-ups. The only maintenance usually needed is a periodic wipe-down of the panels, often only once a year, to ensure they’re clear of dust or debris. Highlight System Synergy: Explain that a solar system can actually reduce wear and tear on other parts of the RV's power system. By utilizing stored solar power, customers might extend the life of their primary battery, which helps prevent frequent battery replacements or generator maintenance Example Dialogue: • Sales Rep: "I completely understand not wanting to add to your maintenance list. The beauty of solar is that it’s virtually maintenanceadding a perceived complexity can cause hesitation. How to Address It: • Emphasize Simplicity and UserFriendly Design: Many modern systems, like Go Power!'s PowerTrak, have user interfaces that provide real-time data on power usage. Explain how the system shows exactly how much power remains and adapts to various power demands, giving the customer a clear understanding of their power levels. • Offer a Walk-through: Inform customers that when they purchase solar or battery systems, a delivery specialist will provide a hands-on demonstration. This walk through reassures them that they’ll have guidance and support while getting started. • Highlight Low-Maintenance Benefits: For those new to solar, it can be helpful to explain that once installed, these systems require little oversight. Unlike a generator, which requires frequent fuel refills and tune-ups, a solar system is largely self-sustaining. Example Dialogue: • Sales Rep: "I understand it might seem complex at first. The great thing about these systems is that they’re designed to be straightforward. With a quick display check, you can see exactly how much power you have left and how much time it will last. Plus, Selling Solar: Common Objections and FAQs

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